Scent Creation for Your Business
Scent Creation for Your Business
The right signature Duftkreation für Ihr Geschäft creates an immersive experience for customers, making them feel connected to your brand and product. Studies have shown that people are more likely to remember a pleasant smell than an image or sound, so using scent to convey your brand identity is an effective way to make an impression on your audience.
Scent Creation for Your Business
Scent can entice customers to stay longer, shop more and purchase more, which results in increased revenue for hotels, casinos, retail environments and workplace settings. The aromas you choose to use in your scenting campaign will depend on your type of business: Spas can choose calming or relaxing scents, while retail stores can use lively aromas like citrus or pine. Food establishments can use appetizing scents to encourage shoppers to spend more money on their meals.
The right scent can increase customer dwell time and sales, as it will linger in the air for a while, prompting them to stay longer and explore your products more thoroughly. This gives your sales team more time to sell them on a wide range of items, and it allows you to stock more inventory, building this cycle into a positive feedback loop.
Small business owners claim that 57% of repeat business is based on having a relationship with their consumers, and Bain & Company found that returning customers spend 67% more than first-time customers. This is why savvy businesses are evaluating new and innovative strategies that elevate their customer experiences.